NoNoMa

NoNoMa is a company of NoNonsenseMarketing and delivers services in marketing, communication and e-commerce.

  • Digital and marketing strategy:

We deliver a no-nonsense approach to set up digital and marketing strategies for your company or brand.
At NoNoMa we love to do research using reports, market trends and history and talk to people of the involved departments.  With our extensive experience in highly competitive markets, we aim to deliver a strategy that will produce short and long-term results.

    • Cost optimizing by increasing online share increase from 24% to 52% in 2,5 years for Pierre&Vacances
    • Best in email (15% of revenue) internationally with Center Parcs
    • Set up the content marketing strategy and implementation for BNP Paribas Fortis
    • Set up and continuously improve welcome strategy / process customers for Telenet

 

  • E-commerce strategy and implementation

Besides marketing and communication, e-commerce is one of our main interests because we approach e-commerce / direct sales based on data and a mix of gut feeling. And for some reason this is a winning combination.
NoNoMa is eager to signal key opportunities to increase conversion (CRO) and look for new revenue drivers.

    • Grow total revenue with 67% in 3 years for Center Parcs.  Likewise for Sunparks with 28% in 1 year.
    • Improve Performance Marketing Sales by 82% with limited cost increase in 1 year for BNP Paribas Fortis
    • Digital Marketing Award ‘Best Performing Affiliate Marketing Award 2015 for BNP Paribas Fortis
    • +50% in CVR for SEA account in 6 months by developing new strategy for Connections

 

  • Marketing and communication projects:

Whether there is a need for a rebranding project, a product launch, website launch or a communication plan / strategy, NoNoMa uses the same technique as for digital or marketing strategies: Listen, Talk, Investigate and Act.

    • Seamless migration of 3 million clients to new bank account (Packs) for BNP Paribas Fortis
    • Participation and co-managing new website project + migration communication plan for Fortis
    • Communication plan and lead for launch of Digital TV for Telenet
    • Rebranding projects for MixtICS and Canal + to the Telenet brand

 

  • Organisational Change Projects:

We are experienced in setting up teams in different companies and always aim for efficiency.  Starting with the goal of the team, we make sure the right people work on the right job.
It is very important to start with the strengths of a team member and let him contribute to the end goal.
Making seniors stronger and juniors grow….!
And detecting new talent during job interviews is very important!

    • Set up the Belgian team from scratch for Center Parcs
    • Leading member of task force new digital organisation and website management BNP Paribas Fortis
    • Encourage an inspiring and motivating team spirit at Call Center and Ecommerce department Connections
  • Interim Management

Our broad experience with several company cultures, in combination with the brands we worked with, and our profound knowledge of several markets, will make it very easy to blend in and be part of the team as of day 1.

    • Replacing 2 pregnant team members at the same time for Marketing / Events at Suzuki
    • Replacing 2 pregnant team members for Marketing / Retail projects at Samsung (current)